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Posts Tagged ‘Steve Jobs’



The new Apple laptops - are they green?

Published by Simon Leufstedt on October 16th, 2008 in Technology & Science.

Apple recently released their new line of MacBook and MacBook Pro laptops, which are mainly made from aluminium. They say that they are their greenest latops ever and claims that they are “highly recyclable and even more energy efficient”, and that they are “designed with the environment in mind”.

But really, how green are the new laptops?

Greenpeace, who is running a hard and successful campaign for greener electronics, says that the new laptops are “not quite the breakthrough” they “were hoping for”:

“A check of the full specs revealed the MacBook Pro, MacBook and MacBook Air - as well as the LED Cinema Display will now have internal cables free of PVC and will have internal components containing no BFRs. Not quite the breakthrough we were hoping for. These new MacBooks are currently on a similar level of toxics reduction to the Sony Viao laptop series on PVC, and the Lenovo Think Vision in monitors. The BFR free internal components represent an improvement from the bar set by the Vaio line.”

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The new MacBook Air from Apple

Published by Simon Leufstedt on February 1st, 2008 in Technology & Science.
The new MacBook Air from Apple

The MacBook Air is Apple’s latest work of art. It’s slim and looks awesome. But what about the laptops green credentials then? Is it greener than the iMac?

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The new iMac from Apple

Published by Simon Leufstedt on August 17th, 2007 in Business & Politics.

Apple iMac

Last week Apple released their brand new iMac to the world. Like always its one heck of a design and the computer looks great.

But how green is this new iMac? After a massive campaign where Greenpeace and thousands of Apple users demanded Apple to become greener and the growing global warming threat this is one hot topic these days.

Steve Jobs have said that “recycling has been kept in mind from the ground up” in the making of the new iMac. Steve has also posted a green manifesto where he talks about how green Apple will become.

But what about the new iMac then!? Well, to be honest it’s not much to hang in the tree.

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Recommended Reading

Possibly the most graphic treatment of global warming that has yet been published, Six Degrees is what readers of Al Gore's best-selling An Inconvenient Truth or Ross Gelbspan's Boiling Point will turn to next. Written by the acclaimed author of High Tide, this highly relevant and compelling book uses accessible journalistic prose to distill what environmental scientists portend about the consequences of human pollution for the next hundred years.

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