Why Does the Media Get it Wrong?
When it comes to climate change, journalists are notorious for getting even the simplest of facts wrong. Take, for example, an article from March 2007, by Julie Wheldon, which proclaims “Greenhouse Effect is a Myth, Say Scientists” in the headline. Yet, the body of the article does not argue that there is no greenhouse effect. In fact, no scientist would argue that the greenhouse effect doesn’t exist. Without it, life as we know it would not exist.
So why does the media get it wrong? Well, there are a few reasons, put forth by different researchers. Here, I summarize the four main concepts from three articles: Wilson, “Communicating Climate Change Through the Media”; Boykoff & Boykoff, “Balance as Bias: Global Warming and the US Prestige Press”; and Antilla, “Climate of Scepticism: US Newspaper Coverage of the Science of Climate Change” to explain what goes on behind the headlines.




