The Swedish company Flygbussarna (shortly translated to The Flight Busses), who offers bus services to and from all the major airports in Sweden, has made this very cool advertisement installation next to a highway in Sweden.

The installation is made out of 50 cars stacked together and painted to look like one of Flygbussarna’s busses. It is designed to advertise Flygbussarna’s bus services and to highlight the fact that it’s much more environmentally friendly to travel by bus than in a car.

“50 cars or 1 coach? If everyone travelled with public transport instead of by car the environment would be much better off. So don’t just take the coach because it’s cheaper – take it to reduce your carbon emissions.”

This installation is part of an advertising campaign with the slogan “it’s smart to be cheap” and will be featured on Flygbussarna’s “anti car” homepage.

Check out the slideshow:

Also check out this picture, taken by the Press-Office City of Münster (Germany), which demonstrates the amount of space required to transport the same number of passengers by car, bus or bicycle.

If you didn’t think Brita’s plastic water bottle advertising campaign was disgusting this one surely is. The Swedish company Flygbussarna (shortly translated to The Flight Busses) wants to get the word out about their recent environmental efforts.

According to the company every third buss that goes to Arlanda (the largest airport in Sweden) is running on Rapeseed Methyl Ester (RME), which is a form of biodiesel. The biodiesel fuel is supposedly coming from fields near the airport.

Flygbussarna is planning that in a three years period become 100% free from fossil fuels by using biodiesels to power their busses to and from the airports.

Their advertising campaign regarding this is disgusting on so many levels. I personally think it is inappropriate to mix and confuse fuel and food in this way.

The images really speak for themselves.