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Al Gore wants to create a new .eco domain name extension

Simon Leufstedt
Friday, 13 March, 2009
By Simon Leufstedt
3

.eco domain name extension

Al Gore and The Alliance for Climate Protection have announced that they are interested in creating a new .eco domain name extension. The .eco domain extension will be for individuals to express their support for environmental causes, for companies to promote their environmental initiatives, and for environmental organizations to maintain their websites in a namespace that is more relevant to their core missions.

“We fully support Dot Eco LLC in its efforts to secure the .eco top level domain through the ICANN application process and look forward to working with Dot Eco LLC to promote .eco. This is a truly exciting opportunity for the environmental movement and for the internet as a whole,” said Al Gore.

But what is more exciting than a new “green” domain extension is that a majority of the profits generated from the sales of the .eco domains will be distributed to support environmental causes and organizations.

Cathy Zoi, CEO of the Alliance for Climate Protection said that: “The .eco initiative, as proposed by Dot Eco LLC, is a unique approach for fundraising for nonprofit environmental organizations such as ours. We are thrilled to be working with Dot Eco LLC to generate funds for our organization and to promote awareness of climate change.”

“It is an honor and a privilege to be working with Al Gore and Cathy Zoi on the .eco initiative,” said Fred Krueger, CEO of Dot Eco LLC. “We are confident that we will generate substantial funds for the Alliance for Climate Protection to promote their efforts to increase awareness of climate change.”

Dot Eco LLC will be applying for the .eco domain name extension idea through the ICANN gTLD application process in late 2009. So maybe in a near future you will read this blog on www.green-blog.eco?

Simon Leufstedt
Simon Leufstedt is the editor of Green Blog. Simon has previously studied Global Environmental Justice and is currently studying Human Ecology and Political Science at Lund University in Sweden. Simon is also blogging over at the Swedish 350 website and working with the Swedish TckTckTck organisation. You can follow Simon on Twitter and on Google+.
View all posts by Simon Leufstedt

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  • http://www.m2econsulting.com Jonas Blake

    This is great! I know that being green has finally hit the mainstream, but every little bit helps, and it will be wonderful to have websites really be able to show that they are interested in going green.

  • http://www.engreen.org Engreen

    Indeed this is a good idea especially for new initiatives that would benefit the environment and the fact that

    a majority of the profits generated from the sales of the .eco domains will be distributed to support environmental causes and organizations.

    is one of the best ideas linking the online with the environment.

  • Pingback: Al Gore’s new .eco domain | eccocircle.com

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